5 reasons why innovation teams are like unicorns

Great post from Rolf Skyberg on why innovation teams are like unicorns « Rolf Skyberg based on his experience as part of eBay’s disruptive innovation team.

Beneath the skin of this neat little post lies a couple of much bigger issues.

First – that even a business as profoundly disruptive as eBay needs to focus on the next wave of disruption, and ideally needs to make it happen rather than have it happen to it.

Second – getting this fringe activity to have a meaningful impact on the business is difficult for a whole host of – often very human – reasons.

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